We have talked about the importance of shopping around and sites like Oddschecker are a huge help in terms of getting the best bookmaker prices. One aspect that is really important is understanding what other options you have available to you.
Let’s take a look at a relevant example today. The big horse race today is the Arc De Triomphe. One of the biggest all year. Yet there are multiple options if you liked a horses chances. Let’s say you liked the favourite Luxembourg. You have so many different options available to you. You might take the 9/2 available with Bet365 or other bookies. You might take the 5.8 available on the Betfair Exchange. You might want to back the horse on the spreads in a 50-30-20-10 market at 18 with Spreadex.
You have other options as well. You might want to back the horse on Betfair SP. Or on the Tote. In the case of a big race like this one it will be into the World Pools. This is all the different pools from around the world pooled together to ensure huge liquidity. Long gone are the days on a race like the Arc where you would make decisions about a horse like Vadeni based on which pool you were betting into. A French horse with a French superstar jockey would always be very short on the PMU.
It’s really important to understand all the different margins on each of the products why there are differences in prices. It can be a minefield but that in itself also provides opportunities. I know plenty of people who have been able to specialise in areas such as Betfair SP and Tote betting.